NFL Kickoff 2026

Campaign Art Direction

Football SZN on PrizePicks — key art Campaign objective — explosive, gritty, physical Core sticker system Campaign texture — sticker mural Frame system Sticker usage — more this, than that FBS Funegral — heading typeface Whatchu On? — custom marker lettering Type system in application City out-of-home — Atlanta, Houston, Bay Area Broadcast L-bar with live picks App Store screenshots What's New this SZN — product carousel In-app events — Guarantee Pick and Stacked September Paid and organic social Run Your Game